{"id":6980,"date":"2022-04-13T10:58:30","date_gmt":"2022-04-13T08:58:30","guid":{"rendered":"https:\/\/interzero.hr\/blog\/reusable-king-interseroh-and-burger-king-are-launching-a-joint-reusable-king-pilot-project\/"},"modified":"2023-09-21T10:12:10","modified_gmt":"2023-09-21T08:12:10","slug":"reusable-king-interseroh-and-burger-king-are-launching-a-joint-reusable-king-pilot-project","status":"publish","type":"post","link":"https:\/\/interzero.hr\/en\/blog\/reusable-king-interseroh-and-burger-king-are-launching-a-joint-reusable-king-pilot-project\/","title":{"rendered":"Reusable king: Interseroh and Burger King\u00ae are launching a joint reusable king pilot project"},"content":{"rendered":"
[vc_row][vc_column width=”1\/1″][vc_column_text uncode_shortcode_id=”204269″]In a six-month pilot project, Interseroh and Burger King\u00ae are bringing reusable drinking cups to twelve Burger King\u00ae restaurants in Cologne and Frehen. From 1. March 2022 customers had the opportunity to choose reusable drinking glasses as an alternative to disposable packaging when ordering. A deposit system is used for implementation, with which reusable cups for hot and cold drinks can be borrowed for one euro and returned to all participating restaurants.<\/p>\n
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With the active use of up to 60,000 cups put into circulation, hundreds of thousands of disposable cups can be saved. As a Burger King\u00ae long-term supplier of environmental and waste management services, Interseroh continuously supports the goal of avoiding waste through plastic reduction and recycling. Findings from the pilot project will be used to expand the system across Germany and develop further reusable alternatives. The goal is to offer reusable options nationwide by 2023. years.<\/p>\n
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With its experience and advice, Interseroh was not only close to the Burger King’s\u00ae side before the introduction of the “looping” system. During the pilot period, the environmental service provider will continue to undertake all steps for the circulation of reusable drinking cups. After collecting the used cups, they are cleaned in accordance with all hygiene standards and then delivered to Burger King\u00ae for reuse.<\/p>\n
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“Waste prevention is an essential part of the sustainable use of resources,” says Interseroh CEO Dr. Akel Schweitzer. “We are pleased that Burger King\u00ae is addressing this important issue and that we can support it with our long-standing expertise in closing the product cycle. The joint project with Burger King\u00ae fits very well into our vision of a world without waste and we hope for a lively use of reusable cups. Since it is reusable, the more often it is used, the better it is for the environment.”<\/p>\n
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